Delta Rural Development Center

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E-Business: Build or Buy?

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Agenda DAY 1: 8:30 a.m. to 4:30 p.m. Module 1: Exploring E-Commerce What is E-Commerce? How Businesses Use the Internet What Makes a Great Web site? Site Content, Tools and Maintenance Searching the Internet Module 2: Planning Your Web site Options for Getting a Web Presence On-line Auctions E-Bay Niche Malls and Cooperatives Online Storefronts Website Cost, Domain Names & E-commerce Transactions Web Hosting Economics of Decision to Make or Buy a Website? DAY2: 8:30 a.m. to noon Module 3: Marketing Your Web site How Visitors Find Web Sites Help Search Engines Find your Web site E-Marketing Strategies Buy Traffic If You Can Afford It Use Email to Attract Customers Viral Marketing Blogs and Tools Use Blog News/Blog Feeds to Attract Customers Who is visiting your Web site? Spying on the Competition Case Study Exercise Resources to launch and grow your e-business, Louisiana Economic Development

Posted on: 9/8/2008 12:10:17 PM